With 2.7 billion active users on Facebook there is no doubt some of your clients are hanging out there. What are you doing to get your piece of the pie and bring it into your business?

The first step is to make sure your Facebook Business Page is optimised.

What this means is that you have completed enough information for Facebook to know what to do with it, and for your potential clients to feel like your business is current and active.

Here is a snapshot of the things you could consider to complete on your Facebook Business Page.

• A great profile photo of yourself facing straight ahead.

• Any eye catching timeline cover image that matches your brand.

• Fill in as much page information as possible in the 'About Section'.

• Make use of the call to action button below the cover image.

• Verify your page.

• Create your vanity URL.

• Write your story.

• Setup 'Messenger' for your page.

This will help you build the foundations of using Facebook for business.

If you would like to know more about Facebook Marketing, give IQ Digital a call, see how you can capitalise on social media for your business.